Affiliate Disclosure

Crumpsall Builders Merchants (crumpsallbuildersmerchants.co.uk) is a participant in affiliate marketing programmes operated by various online casinos and gaming operators. When you click on links to casino sites from our reviews and guides, we may earn affiliate commissions at no additional cost to you.

How We Earn Commissions

Our casino reviews and recommendations include affiliate links. When you click these links and complete sign-ups or make deposits at the recommended casinos, we receive a commission from the operator. This is how we monetise our content and maintain our review service.

Commissions Do Not Influence Our Reviews

We want to be absolutely clear: affiliate commissions do not influence our editorial rankings, reviews, or recommendations. Our casino ratings are based on objective criteria including deposit methods, withdrawal speed, security, customer service, and user experience. We review casinos we would not earn commissions from, and we may exclude casinos from our recommendations despite earning potential commissions.

Identifying Affiliate Links

Affiliate and sponsored links on our site are clearly marked with labels such as "Affiliate Link," "Sponsored," or "Recommended" where applicable. Any casino link within our content should be considered an affiliate link unless otherwise stated.

Legal Compliance

This disclosure complies with the Advertising Standards Authority (ASA) Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code) and the Consumer Protection from Unfair Trading Regulations 2008. We are committed to transparent advertising practices as required under UK law.

Your Responsibility

We encourage readers to gamble responsibly and to conduct their own research before using any casino site. Affiliate relationships do not guarantee the quality or safety of any casino operator. Always verify licensing, check terms and conditions, and set personal betting limits before depositing money.

Last updated: 2026